Insights From Our Credentialed Experts

As a medical practice owner, you recognize that Search Engine Optimization (SEO) is key to ensuring your business’s success. In part one of this series, Firm Media offered a high-level overview of what SEO is, why keywords matter, and how solid SEO practices and keyword choices can offer tremendous value to your business and bottom

In today’s highly competitive healthcare landscape, it is quite likely that your medical practice is trying to appeal to the same patient pool as other medical practices in your area. It is necessary, then, to ensure your medical practice’s brand differentiates itself and stands out from the crowd—and that is where a brand guide can

A medical practice’s brand is its identity and personality. It is how the business presents itself to the outside world, and how existing and prospective patients form a personal connection.

As a medical practice owner, in order to remain competitive and ensure that a steady stream of patients is constantly coming through your door, you need to confirm your website is being found and that it converts based on what type of information a prospective patient is seeking.